[ad_1]
Twitter Blue customers can put up 4,000 character tweets
Twitter is providing its Twitter Blue subscribers a brand new perk in a significantly elevated 4,000-character restrict — with some caveats.
Only a day earlier than Twitter’s free API goes away, the corporate hopes to generate some good PR and goodwill with a brand new function rollout — 4,000 character limits. Subscribers to Twitter Blue will be capable to put up 4,000 character posts, up from 280 one the function rolls out in full.
Non-subscribers can nonetheless see the 4,000-character posts, and everybody will see the primary 280 characters of a tweet truncated of their timeline. A “Present extra” button will seem to information customers to the total put up.
The brand new character restrict will show to be a double-edged sword. Twitter Blue customers will lastly be capable to put up rather more content material in a single put up moderately than counting on threads, however threads generate extra interplay and, quickly, advert income.
Twitter lately additionally introduced that influencers would be capable to profit from getting income from adverts proven in reply threads to their tweets. Posting a 4,000-character tweet as an alternative of 15 separate tweets in a thread cuts the potential for a tweet going viral and having an advert generate income in replies.
A Twitter Blue subscription is $8 per 30 days or $11 per 30 days when subscribed through the iOS app. Options of the service embrace improved visibility of posts, half the variety of adverts, and longer video posts.
[ad_2]