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Twitter CEO Elon Musk has a message for workers: Loyalty means nothing. Over the weekend, Musk laid off greater than 50 workers on the social media firm, together with considered one of his most vocal supporters, product head Esther Crawford.
Crawford famously made headlines again in November when she quote-tweeted a photograph of herself sleeping on the workplace days after Musk took over Twitter with a purpose to meet his loopy deadlines. Regardless of criticism from people who stated Musk was making Twitter workers work around the clock to show themselves, Crawford took it in stride, stating on the time that “doing exhausting issues requires sacrifice.” The Platformer publication first reported Crawford’s dismissal.
After Musk took over the corporate in late October, Crawford started to search for greater alternatives at Twitter, The Verge reported. She launched herself to the brand new CEO and pitched him new concepts on tips on how to enhance the corporate. Fairly quickly, Musk tasked her with relaunching Twitter’s Blue subscription product, which had a disastrous debut.
Crawford confirmed her departure from Twitter in a publish on Saturday night time.
“The worst take you would have from watching me go all-in on Twitter 2.0 is that my optimism or exhausting work was a mistake,” she stated. “Those that jeer & mock are essentially on the sidelines and never within the enviornment. I’m deeply pleased with the group for constructing by way of a lot noise & chaos.”
Crawford wasn’t the one high-level worker laid off. Martijn de Kuijper, the founding father of Twitter’s axed publication platform, Revue, stated shortly after midnight on Sunday that he figured he was laid off when he received locked out of his electronic mail.
“Waking as much as discover I’ve been locked out of my electronic mail. Appears to be like like I’m let go. Now my Revue journey is de facto over,” De Kuijper tweeted, including the saluting face emoji common amongst Twitter workers leaving the corporate.
The Wall Avenue Journal reported that some workers appeared to have been laid off through electronic mail on Saturday, which knowledgeable them that their position had been eradicated after a wider evaluate.
“Right now is your final working day on the firm,” the e-mail said, based on the Journal.
Since he took over Twitter, Musk has carried out at the very least 4 rounds of layoffs, per The Verge, leaving the corporate with lower than 2,000 workers. Twitter had greater than 7,500 employees when the billionaire took over.
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