Simón Barquera, the pinnacle of the nation’s well being and vitamin analysis middle, mentioned advertising and marketing and junk meals had been the primary drivers of unhealthy consumption patterns.

“Advertising, financial pursuits and the affect of the junk meals trade are the primary drivers of consumption patterns within the Mexican inhabitants that create well being issues,” Barquera mentioned.

Nonetheless, poverty additionally clearly performs a job. Mexico’s fee for poverty measurement mentioned that in 2020, 22.5% of Mexicans lacked sufficient earnings to purchase high quality, nutritious meals for themselves and their households.

About 43.9% of Mexicans, or about 55 million individuals, reside beneath the poverty line, which implies they will’t pay for all their wants.

Shopper teams in Mexico have lengthy complained that mushy drinks and snacks are closely marketed in rural areas, the place they’re generally seen as higher, extra prestigious or extra addictive meals than the standard food regimen of corn, beans, rice and chiles.